About Me

My Core Strenghts

My journey into UX design began with a Bachelor’s in Business Administration, evolving through diverse roles in telecom and technology. Starting as a customer care executive at Bharti Airtel, I learned the power of empathetic listening and problem-solving, shaping my user-first mindset.

Moving into brand marketing, I crafted consumer narratives, managed events, and balanced creativity with business strategy. At IBM, I worked on global projects, aligning user needs with business goals and strengthening cross-functional collaboration.

During my Master’s in Innovation Design Management, I discovered UX—a perfect blend of my passion for helping people and solving complex problems. Today, I bring together business acumen, marketing insights, and design thinking to create seamless and impactful user experiences.

I believe great design is about more than just usability—it’s about building meaningful connections between people and products.

My UX Approach

Design Tools I Use